After decades serving as a muse for the makeup industry and a beauty inspiration for women all over the world, Jennifer Lopez stepped behind the scenes and debuted a massive limited edition collection in partnership with global beauty brand Inglot Cosmetics.
She worked very closely with the brand on every aspect of the collection including the shade range, ad campaign, packaging and even the product names, which are inspired by her career, like “Boogie Down Bronze” and “Livin’ The Highlight”.
The #JLOxInglot line has everything from mascara, lipsticks, eyelashes, blush, eyeshadow and of course…bronzers. Jennifer created the line for women like her who are always on the go and the product collection allows women to create unique looks of their own, whether they’re going for a natural daytime look or going out glam, inspired by Jennifer’s iconic styles.
Following the launch in South Africa, the line is now available in Lagos, Nigeria and to celebrate, the Inglot team created a campaign using products from the line on two remarkable women; award-winning TV host, international runway model and fashion influencer Idia Aisien along with chef and co-founder of world-renowned CEO dancers, Soliat Bada.
These women are trailblazers in their fields, impeccably juggling multiple professions and looking fabulous while doing it. In the campaign, they explore the highlighters, powders and lipsticks.
The line is available now at the Inglot stores in Palms Lekki, Enugu and Ota and online on www.jumia.com.ng.
Credits
Brand: @inglotnigeria
Photography: Ademola Odusami
Creative Direction: Bella Adeleke
Makeup: Inglot team | @shugasue, @vins_signature
Click on the gallery below to see all the photos
