Lady Biba‘s latest collection is inspired by lines, curves, and corners. The woman’s body cannot be described without appreciating the lines and curves that meet beautifully at her corners. Lady Biba takes an abstract approach into seeing the beauty in the woman’s body.

The collection is made up of structured dresses that flatter every woman. The dresses are ideal for the Lady Boss who is confident and dresses the part.

Beauty Queen and model Powede Awujo serves as the perfect muse for the campaign – as she is a Lady Boss: navigating her own career path as a trained nurse and aviator, whilst also juggling motherhood. She is able to navigate her life in her line with her dreams and excels effortlessly.

All the looks from this collection will be available at The GTBank Fashion Weekend 2018 this weekend and online from next week.

Credits
Brand: @Loveladybiba
Location: @circalagos
Hair: @anneeliserealhair
Makeup: @Flawlessfacesbyjane
Model: @Powedeawujo
Photographer: @ellisoft
Shoes: @theluxeshopper 
Creative Direction: @thestyle.concierge 

Click on the gallery below to see more photos from the campaign shoot

Powede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” CampaignPowede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” CampaignPowede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” CampaignPowede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” CampaignPowede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” CampaignPowede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” CampaignPowede Awujo Is The Perfect Muse For Lady Biba’s “Lady In Line” Campaign