Luxury womenswear label, The Muse Factory, launches its Spring/Summer 2018 collection called Effervescence.

The collection is a journey of discovery into nature, particularly the world of bees, butterflies and wasps. Inspired by the liveliness and vivacity of nature. Each piece in the collection draws inspiration from the insect world. With pieces mirroring the designer’s inferences from macro images of the honey bee, the blue banded bee and the green awlet, each piece is inherently a study of nature.

The Muse Factory Presents Its Spring/Summer 2018 Collection ‘Effervescence’These insects all have very similar yet distinct elements which provided a very clear vision and direction for the collection. The collection features vibrant statement pieces as well as unique takes on basic pieces, all which are easily wearable and adaptable. The pieces stay true to the brand’s ethos- confidence and effervescence- making this collection perfect for The Muse Factory Woman and her love of self and unmissable sense of style.

The Muse Factory will be presenting the collection at The Pure London Exhibition, Olympia, London, from Sunday 11th to Tuesday 13th of February, 2018

Credits
Models: Angella Phillips | @theangellaphillips
Photographer: Anny Robert | @Anny_Robert
Makeup: Motunrayo Dairo | @stunninglook1
Hairstyling: Royce Moses | @ceezysstyling
Art Direction: Rashidat Hamza and @Mobolaji_s

Click the gallery below to see the lookbook.

The Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” CollectionThe Muse Factory Explores Nature’s Beauty with SS 18 “Effervescence” Collection